Gmail, the world's most popular email service, received its first major redesign since 2013. With 1.4 billion users a month, the redesign for Google's flagship product is focused on making users more productive and safe and began its roll out to customers yesterday. The redesign will bring some highly demanded features such as two factor authentication, email snoozing, nudging, and native offline mode. Analysts have estimated that the G suite brings in close to $2 billion a year to Google, close to 10x less than Office does for Microsoft, and this overhaul looks to close that gap.
The redesign focuses on security and usability, bringing features common to many third party applications. Google shifted to their own Tensor chips to allow certain smart-assistant like features for users. Here is a rundown of some of the most critical upgrades:
Security- many new features are built around a newly developed 'confidentiality mode'
Other improvements include being able to select your display density of your inbox and one tap access to attachments from your inbox screen. Google has not provided cost figures for the redesign, but Google CFO Ruth Porat did explain that 50% of parent company Alphabet's capital expenditures in the first quarter were the result of hardware purchases to aid in the expansion of machine learning.
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