When the state of emergency in response to covid-19 was announced 2 weeks ago, our team immediately started thinking about how we could make life easier for millions of Portuguese who would be at home - from young students, through working adults to older retired people, whether they live with other family members or alone. We decided to create MUDA EM CASA ("change at home" in Portuguese).

Since then, web designers, programmers, content managers and other professionals in collaboration with various organizations have come together to produce, choose and adapt more than 250 videos and articles with helpful suggestions and links on how to do everything from home using the internet, from working, learning, communicating, shopping, accessing information and more.

Today MUDAEMCASA.PT is born so that all Portuguese can make the most of the internet, without leaving their homes. We have recommendations for internet users of all levels including those who have never used it. For non users, we have developed MUDA digital interactive manuals so that they can learn - with the help of their family members - how to develop the skills necessary to use email, search the internet and much more.

We take this opportunity to thank the health professionals and all other professionals who ensure that our lives continue every day and ask everyone else to stay at their homes. 

Click here to visit the site

This week was special for MUDA with enormous recognition from the Government for the current work of MUDA and in particular the MUDA NA ESCOLA ("change at school" in Portuguese) program.

This recognition specifically highlighted MUDA's potential, in partnership with the Government, to qualify 1 million Portuguese people to use the internet in their daily lives during this legislature

"We want to give a basic digital qualification to a very significant number of Portuguese in partnership with the MUDA movement" stated the Minister of Economy and Digital Transition, Pedro Siza Vieira.

"We want to give basic qualification to 1 million Portuguese people who today still do not use the Internet" quantified the Prime Minister, António Costa.


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Esta semana foi especial para o MUDA com um enorme reconhecimento do Governo ao trabalho atual do MUDA e em particular ao programa MUDA NA ESCOLA.
Sobretudo ao potencial quanto ao que podemos fazer nesta legislatura em parceria com o Governo, para qualificar 1 milhão de Portugueses a usar a internet no seu dia-a-dia.

"Queremos dar uma qualificação básica digital a um número muito significativo de portugueses em parceria com o movimento MUDA" afirmou o Ministro da Economia e da Transição Digital, Pedro Siza Vieira.

"Queremos dar qualificação básica a 1 milhão de portugueses que hoje ainda não utilizam a Internet" quantificou o Primeiro-Ministro, António Costa.

The biggest Portuguese digital contest is back!!

MUDAR É GANHAR ("change to win" in Portuguese) is back to give Portuguese citizens thousands of prizes and a wonderful Volkswagen T-Cross. Over the next 3 months, all Portuguese citizens have a chance to win over 5,200 fantastic prizes simply by using digital services from the 25 participating brands. This year, not only are corporate services eligible but there are now digital public services that are eligible as well.

Find out how here


Está de volta o maior concurso digital português!


O MUDAR É GANHAR volta para lhe dar milhares de prémios e um maravilhoso Volkswagen T-Cross. Durante os próximos 3 meses pode ganhar mais de 5.200 fantásticos prémios bastando usar serviços digitais das 25 marcas aderentes. Este ano são elegíveis não só serviços de empresas mas também serviços públicos digital.


Saiba como aqui

According to estimates published by Morgan Stanley, Amazon is now delivering 2.5 billion packages in the United States per year. Amazon's logistics capabilities has doubled within the last year from accounting for around 20% of Amazon package deliveries to more than half of all Amazon package deliveries. Amazon Logistics is rapidly catching market leaders FedEx (3 billion packages/year) and the United States Postal Service (4.7 billion packages/year). Although growing its own logistics capabilities is costing Amazon a fortune, it will soon own the entire delivery chain of its products, an accomplishment that will result in dramatic cost saving and efficiency improvements. 

The quest to own more of its delivery chain has definitely not come cheaply. Just this year, Amazon reported a nearly 50% increase in its fulfillment and shipping costs (a total of $9.6 billion) over a three month period (June - September). Remarkably, Amazon is managing to increase the number of packages it delivers as well as the speed it takes to deliver them. This year, for example, Amazon began testing a shift from Prime two-day shipping to one-day shipping. Traditionally, the last mile of a package delivery is not only the most expensive for retail organizations but also the hardest for them to handle themselves. Amazon has launched numerous initiatives, such as Prime Air and Amazon Flex to meet the needs of their logistics goals. 

• Prime Air, launched in 2016, encompasses Amazon's cargo planes as well as the development of its drone delivery service.
• Amazon Flex is an on demand platform for independent contractors to pick up and complete Amazon deliveries. 

Click here to read the full article. 

Black Friday (Nov. 29th) and Cyber Monday (Dec. 01) set new spending records in the United States with $7.5 billion and $9.4 billion in online sales estimated by Adobe Analytics. Both daily totals represent a growth of nearly 20% over last year's records. Not only is online spending skyrocketing, but customers are also choosing to make more purchases via smartphones. On Cyber Monday, for example, smartphones accounted for more than one-third of all sales, an increase of over 40% over last year. Adobe expects that online holiday spending will reach over $140 billion, with Cyber Week (which includes Black Friday and Cyber Monday) accounting for around 20% of that total. 

Although the increase in spending seen during Cyber Week echoes broad industry trends, big retailers do get a bigger boost from the holiday season than their smaller competitors. Adobe estimates that big retailers ($1B+) see a holiday revenue boost of close to 65%, which is close to double what their smaller competitors ($50M<) experience at 35%. 

Advertising is a vital part of the equation for any retailer trying to capitalize during this holiday period. Adobe estimates that paid search was accounted for over 24% of sales (up from 5.2% last year), just edging out direct traffic (21.1%) and "natural" search (18.8%). Although social media isn't as successful at driving sales, accounting for only 2.6% of sales, its role as an influencer is growing as it drove 8% of visits (a growth of 17.5% from last year). 


​Click here to read the full report. 

Researchers have developed an AI system that analyzes brain activity and applies a predictive model at the same time to predict epileptic seizures with 99.6 % accuracy, up to an hour before they occur. The system would give patients with epilepsy time to prepare for the seizure by taking medication. The AI system uses a deep learning algorithm and constitutes a major leap forward from current prediction methods. While it will take some time before the system is available for widespread use - it promises life-changing news for people suffering from epilepsy. 

Existing methods of prediction use an EEG (electroencephalogram) to analyze brain activity and only afterwards apply a predictive model. The new AI system was developed by Magby Bayoumi and Hisham Daoud at the University of Louisiana at Lafayette in the United States. 

The World Health Organization estimates that there are close to 50 million patients around the world that have epilepsy, and 70% of those can control their seizures with medication.

Click here to read the full article. 

Singles' Day, the annual online shopping event from Chinese giant Alibaba, has broken last year's record of $30 billion in sales within the first 16.5 hours of the 24 hour event. For perspective, that amount is the equivalent of over 80% of Amazon's online store sales from the entire last quarter. Sales hit $1 billion within the first minute and eight seconds, and Alibaba expects over 500 million users to make purchases during this year's event. 

Singles Day Facts:

• More than 90% of purchases on Singles' Day occur on mobile phones.
• More than one billion delivery orders were received during last years event
• Compared to 6 m 7s in 2013, it took just 21 seconds for sales to hit $140 million last year

Ahead of its annual fall hardware event, Amazon announced yesterday that it had created an alliance called the Voice Interoperability Initiative with more than 30 companies. The initiative was built around the companies' shared belief that voice-enabled devices should offer more flexibility to customers by being designed to support multiple voice services. Each of the voice services would work seamlessly alongside one another on one device with customers accessing specific voice services by using their respective wake word. With support for multiple, simultaneous wake words, customers would be able to choose which voice service to use according to their particular needs. More than 30 companies have joined the initiative including Amazon, Baidu, Microsoft, Salesforce, Spotify, Tencent, Orange and Verizon. 

According to Amazon's Press release on the subject, the Voice Interoperability Initiative has four priorities: 

• Developing voice services that can work seamlessly with others, while protecting the privacy and security of customers
• Building voice-enabled devices that promote choice and flexibility through multiple, simultaneous wake words
• Releasing technologies and solutions that make it easier to integrate multiple voice services on a single product
• Accelerating machine learning and conversational AI research to improve the breadth, quality and interoperability of voice services 

Multiple voice services on each device will allow various kinds of voice assistants to emerge. For example, customers would be able to access voice assistants with a broad focus and knowledge (Alexa) as well as those with a deeper, and more narrow, context-specific knowledge (such as Salesforce's Einstein Voice, a CRM assistant) on the same device. 

Of the companies currently involved the initiative, there are three prominent names missing: Google, Apple and Samsung. 

Click here to read the full article.

Amazon's yearly online shopping event, Prime Day 2019, beat all previous company records to become Amazon's largest online shopping event ever. The now two day shopping event reserved for its Prime members, who number around 100 million, resulted in over 175 million products being purchased. For Amazon, that makes this years Prime Day sales larger than last year's Black Friday and Cyber Monday sales combined. Amazon's Prime Day success has not gone unnoticed among competitors with over 300 unique competitors running Prime-Day related offers (up from 27 in 2016), according to RetailMeNot. 

The reality is that many retailers have been successfully able to piggyback off of the annual event to boost their own sales, with close to 38% even using the word Prime in their messages to consumers. According to Adobe Analytics, large retailers saw a huge increase, 64%, in their e-commerce sales on Prime Day when compared to an average Monday. The increased revenue, was lead by an increasing in traffic from visitors, accounting for close to 66% of the lift. This was followed by an increase in conversions, which accounted for 27%, and an increase in consumers' basket sizes, 7%. 

Adobe Analytics predicted that US e-commerce sales would be pushed to over $2 billion when Prime Day is all said and done, making it the third time outside of the holiday season (after Labor Day 2018 and Memorial Day 2019) when sales have reached that milestone. 

Amazon Prime members pay an annual subscription fee of $119 per year for a number of benefits, and bring in almost $12 billion in revenue to Amazon from their annual fees alone. 

Click here to read the full article. 

Starting today, Google announced that its Maps app will be able to provide transit predictions for how crowded your bus, train or subway will be in almost 200 cities. These predictions will be based on past ride information provided by application users and should help you plan your daily commute better. Also launching alongside these new transit crowdedness predictions are live traffic delays for buses, which will let you know if your buss is late as well as provide more accurate travel times. Google has released a series of updates to Google Maps recently as it tries to maintain its position as market leader among navigation apps, combating ride-hailing companies attempting to become one stop shops for all transportation modes. 

Google collected data for this new prediction service by asking application users about their trip, asking them to rate their trip with one of the following four options - many empty seats, few empty seats, standing room only, or cramped standing room only.

Google Maps has also released the following updates in the past months:

• Incognito mode
• Parking locations
• Real-time speeds
• Traffic jam crowdsourcing ​

Click here to read the full article.