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Generation X (born in the mid 60's and late 70's) are engaging in Youtube, generating more than 1.5B views per day! Here's what they are watching.

1/26/2017

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Generation X, born between the mid-1960s and late '70s, bore witness to the technology revolution. Its members are old enough to remember a time before the internet, but young enough to have adapted quickly to the changing technological 

The incentive for brands to engage this generation on YouTube is, in a word, massive. According to Pixability, Gen Xers account for over 1.5B views every day on YouTube.1

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